All Activities
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Get Started on Twitter
Learn how to set up your Twitter account, create an effective content strategy, and how to stay safe on Twitter.
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Get Started On Twitter
Welcome to the conversation. Before you dive in, let’s go over Twitter basics, your brand’s content strategy, and safety guidelines. Then the timeline is all yours!
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Get Started with Performance Advertising
Performance advertising can help your brand drive key results when it comes to conversion metrics. This course will introduce you to the core concepts of performance advertising and the performance-based solutions Twitter offers.
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How to Create a Community of Engaged Followers
Building a community of engaged followers can feel overwhelming. When it comes to Twitter, it’s all about quality, not quantity. Quality followers care about what you offer and interact with your content consistently. It’s important to authentically engage with these...
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Introduction to Twitter Ads Manager
The Ads Manager is the central location for managing your advertising on Twitter. In this course, we'll explore how to set up your business on Twitter and take a brief tour of the Ads Manager interface and tools.
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Keeping it Simple: The Four C’s of Content Strategy
How do I create quality content that my followers will want to engage with? Keep it simple. In this video, we’ll break down the “4 Cs” of effective content strategy on Twitter: consistent, casual, creative, and conversational. Use these tips...
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Launch And Connect
Learn how to launch something new with measurable results and how to connect with the audiences that matter most.
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Launching a Twitter Video Ad Campaign
Video is a great way to grow your reach on Twitter. In this course, you'll see how to create Promoted Video campaigns, take over the timeline with a First View campaign, and how to get started with In-Stream Video Ads...
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