Content is king. Especially with video. In this course, you'll see why good video creative matters, how to optimize your video creative for Twitter's feed, and how Twitter's in-house teams can help you create content with thumb-stopping power.
![](https://cdn.exceedlms.com/uploads/resource_hero_pictures/targets/1247919/w550/creating-videos-for-twitter-2400x500.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4uZXhjZWVkbG1zLmNvbS91cGxvYWRzL3Jlc291cmNlX2hlcm9fcGljdHVyZXMvdGFyZ2V0cy8xMjQ3OTE5L3c1NTAvY3JlYXRpbmctdmlkZW9zLWZvci10d2l0dGVyLTI0MDB4NTAwLmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTcyMjA5NDcwMn19fV19&Signature=KrlSo8NmPB3SCFwN365iSKwujgIcoG013Soamfihl6q3LHIR0w27e1on73O-0Ut-z4zknIqgyJ2m67gSz~hWvA26seVUMNDc0Mfyf6GRxvCkuTPUUs3s3V~67Dzbf7ryq1DdUq4wcdYs1ussfwilWEy6xBa2Efp6-u1v66wb0wZh3OetoahAG~4PT8zZLgU2H7AccG8RcMHGibzAFxUqqsQ-BBZfEhhuja71JWKhY0hh9HB21NFfHL8A7KH5C8GVRzpXYqvDSpVBKcEN5x7v~4o8iM7QcnpkLm4hipeeEVici-eY-rzYklM~FEmkWHJeXSEPmmXMuOiPEsesJCEjog__&Key-Pair-Id=APKAJINUZDMKZJI5I6DA)
Content is king. Especially with video. In this course, you'll see why good video creative matters, how to optimize your video creative for Twitter's feed, and how Twitter's in-house teams can help you create content with thumb-stopping power.